Galen Winsor was a hands-on nuclear expert in the fullest sense of the phrase. Before irrational radiation protection rules were imposed, he and his colleagues directly handled used fuel. Since they needed to touch radioactive materials to accomplish their mission, they could not maximize distance or use shielding. Instead they limited their exposure time and…
This post originated as a comment buried deep in a thread that already includes more than 100 comments. It clearly explains why nuclear energy professionals can become rather abrupt when engaging in conversations about energy with people opposed to nuclear energy that claim to be energy policy experts. That is especially true in cases where…
I’ve been complaining about the lack of nuclear energy advertising for a long time. If you visit here regularly, you’ve seen the commercials from Bruce Power. You might even remember the Funkytown themed commercial from Areva. I think this commercial from Westinghouse is in the same league. Please let me know if you see it…
Nuclear energy in the United States and Europe is far more expensive that it should be. There is plenty of blame to spread; nuclear professionals have to accept some of the responsibility. If you want to do something about the high cost of nuclear energy, it might be best to start with taking the actions…
I had an experience this weekend that reinforced my growing understanding that pronuclear advocates have been distracted by the wrong target. Instead of focusing our fire against the people — both outside and inside the industry — who have successfully driven up the cost of nuclear energy to a point at which it is unable…
If Robert Stone’s primary purpose in creating Pandora’s Promise was to generate discussion about nuclear energy, it appears that he has succeeded. If his underlying purpose was to generate heated and uncomfortable reactions from people who have invested their entire career identity into being a go-to person for a negative comment about nuclear energy for…
Robert Stone’s Pandora’s Promise has been capturing attention and encouraging people to challenge their personal beliefs and tribal assumptions. Stone’s documentary is a classic “journey of discovery” tale featuring five people who changed their minds about nuclear energy from opposition to support. It takes viewers along the path of knowledge discovery followed by Gwyneth Cravens,…
Since I often point out how infrequently the nuclear industry advertises its clean and exceedingly useful product, I suppose it is only fair for me to point out those occasions when nuclear companies make an effort to communication a clear, concise, memorable, marketing message. Here’s hoping that the encouragement spawns additional efforts!
On May 22, I republished a post written by Ben Heard and Geoff Russell for DecarboniseSA titled Green Nuclear Junk. In my introduction to the post, I made the following statement: My goal is to add just a little more pressure on Jim Green — the national antinuclear campaigner for Friends of the Earth, Australia…
I returned last night from a short vacation to Washington, DC. I am such an atomic geek that my idea of a vacation is to spend a couple of days at the Nuclear Energy Assembly (NEA) in a dim hotel conference room surrounded by a crowd of business leaders, many in dark suits who qualify…
A couple of days ago, Andrew, an Atomic Insights contributor pointed me to Dr. Peter Sandman, a man who built a career out of helping large organizations improve their ability to communicate about risk. I want to thank Andrew for helping me to put a name to a topic that I’ve been wanting to study…
About a week ago, ANS Nuclear Cafe shared the below video from Ontario Power Generation as part of their Friday Matinee series of videos. It’s pretty good and worth sharing here. If you wonder why I am taking the easy road out today and not writing very much, I suggest that you visit ANS Nuclear…
This site uses a cookie for Google Analytics. Accept or decline — your choice.