VW, Mercedes, and Audi "get" Blue

February 16, 2007 By Rod Adams

I could not help smiling when I learned that German automakers VW, Audi and Mercedes-Benz had chosen “BLUETECH” as a common label to refer to clean burning, high mileage diesel engine cars and SUVs that can pass emissions tests in all 50 US states.

Kind of reminds me of my company slogan:

Go Blue.
Go Atomic.

About Rod Adams

Rod Adams is Managing Partner of Nucleation Capital, a venture fund that invests in advanced nuclear, which provides affordable access to this clean energy sector to pronuclear and impact investors. Rod, a former submarine Engineer Officer and founder of Adams Atomic Engines, Inc., which was one of the earliest advanced nuclear ventures, is an atomic energy expert with small nuclear plant operating and design experience. He has engaged in technical, strategic, political, historic and financial analysis of the nuclear industry, its technology, regulation, and policies for several decades through Atomic Insights, both as its primary blogger and as host of The Atomic Show Podcast. Please click here to subscribe to the Atomic Show RSS feed. To join Rod's pronuclear network and receive his occasional newsletter, click here.

VW, Mercedes, and Audi "get" Blue

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