Pandora’s Promise disrupts assumptions about nuclear energy

If Robert Stone’s primary purpose in creating Pandora’s Promise was to generate discussion about nuclear energy, it appears that he has succeeded. If his underlying purpose was to generate heated and uncomfortable reactions from people who have invested their entire career identity into being a go-to person for a negative comment about nuclear energy for […]

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Pandora’s Promise Review Roundup

Robert Stone’s Pandora’s Promise has been capturing attention and encouraging people to challenge their personal beliefs and tribal assumptions. Stone’s documentary is a classic “journey of discovery” tale featuring five people who changed their minds about nuclear energy from opposition to support. It takes viewers along the path of knowledge discovery followed by Gwyneth Cravens, […]

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Nuclear Clean Air Energy – Promotion via Indy Car racing

Since I often point out how infrequently the nuclear industry advertises its clean and exceedingly useful product, I suppose it is only fair for me to point out those occasions when nuclear companies make an effort to communication a clear, concise, memorable, marketing message. Here’s hoping that the encouragement spawns additional efforts!

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FoE Australia’s Jim Green issues conditional apology

On May 22, I republished a post written by Ben Heard and Geoff Russell for DecarboniseSA titled Green Nuclear Junk. In my introduction to the post, I made the following statement: My goal is to add just a little more pressure on Jim Green — the national antinuclear campaigner for Friends of the Earth, Australia […]

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Pitching nuclear energy and explaining value of new plant construction

I returned last night from a short vacation to Washington, DC. I am such an atomic geek that my idea of a vacation is to spend a couple of days at the Nuclear Energy Assembly (NEA) in a dim hotel conference room surrounded by a crowd of business leaders, many in dark suits who qualify […]

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Crash course in outrage management

A couple of days ago, Andrew, an Atomic Insights contributor pointed me to Dr. Peter Sandman, a man who built a career out of helping large organizations improve their ability to communicate about risk. I want to thank Andrew for helping me to put a name to a topic that I’ve been wanting to study […]

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Mark Lynas describes anti GMO conspiracy to Cornell University

One of the primary reasons I am sharing the above video is that it has an analog in the multi-decade effort to restrict the growth of nuclear technology. Though not the topic of this talk, Mark pointed out the similarity between the anti GMO and antinuclear movements. At minute 15:30 he said: Indeed, in many […]

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Faces of nuclear energy from Bruce Power

This is the kind of TV spot that we need the public to see at least as often as they see ads for “clean natural gas” or “100 years of energy right under our feet.” I realize that utility leaders have been taught that advertising is a cost with unmeasurable returns. For some odd reason, […]

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Call them unreliable

Rick Maltese is a creative artist who spent this afternoon creating an amusing parody of the diffuse, weather dependent, unreliable power sources that some think can beat both fossil fuel and nuclear energy. Share Call Them Unreliable widely! PS – Just in case you would like to have a sing along at your next pronuclear […]

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Nuclear energy saves lives

I stumbled across the above video from DNews. Here is how DNews describes itself: DNews is dedicated to satisfying your curiosity and to bringing you mind-bending stories and perspectives you won’t find anywhere else. New videos, twice daily at youtube.com/dnews Though there are some points that could be improved, I think the presenter did a […]

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Dieter Helm – Nuclear saga cannot go on (Leaders must push to a happy ending)

Dieter Helm has generously shared an April 2013 article written for Prospect Magazine titled Stumbling towards crisis. In that article Helm points to US energy decision making as a good example that serves as a contrast to UK energy policy making. He sees chosen path in the UK as almost guaranteeing a crisis. In his […]

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